Search Engine Optimization
Over 70 percent of web traffic that originates via search comes from Google. Recent changes to the way Google views and ranks websites has wreaked havoc to sites that were thought to be previously optimized. Anchor has been an SEO company in St. Louis, since 2003. Our SEO team monitors the SEOMoz community and keeps our clients sites fully optimized based on industry best practices and current Google requirements.
We begin with a thorough analysis of your industry keywords and phrases. We then look deeply into the history and actions of your competitors regarding search engines. From there we create a “long tail” keyword list that is prioritized based on actual search traffic. Prior to doing any physical work to your site, we create a ranking report to be used as a control for comparison later. Finally we go through the code and content of your site page by page, optimizing every inch as we go. We call this process SEO Essentials.
Once SEO Essentials is complete our team and tools are available for ongoing month to month continued optimization. Our monthly SEO program includes a senior level, certified inbound marketing consultant reviewing your analytics and rankings monthly. Each time, he/she will make strategic recommendations regarding improvements that will drive better results. Those recommendations are then implemented by our front end programmers or your internal personnel dedicated to the project. This approach is what we call Proactive and Reactive SEO.
Remember, SEO is no longer just about code, content and keywords. Today we MUST strive to create FRESH Content all the time. Ask about our advanced inbound marketing SEO programs that include strategic keyword optimized blogging weekly or daily.